Customer relationship management (CRM) is a multifaceted process, mediated by a set of information technologies,
that focuses on creating two-way exchanges with customers so that firms have an intimate knowledge of their needs, wants, and buying
patterns. In this way, CRM helps companies understand, as well as anticipate, the needs of current and potential customers.
Functions that support this business purpose include sales, marketing, customer service, training, professional development,
performance management, human resource development, and compensation. Many CRM initiatives have failed because implementation
was limited to software installation without alignment to a customer-centric strategy.
Hexagon Software has built CRM Solution applications that will help your business to become more efficient and effective. With our
online marketing software you can at a time send mails to thousands of customers or promising customers.
If someone responds to any of your mails, you can have a predefined set of autoresponders to respond to your customer in a very fast and effective way. Our CRM solution help track visitors activities on your site, turnout or clicks from your different advertisement campaigns etc. In all it helps you manage your online business in an easier and very effective way.
Contact us for more details.
The following are some Customer Relationship Management (CRM) projects of Hexagon Software
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